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TECNO mobile has introduced its new smartphone model, the latest model in its Camon series, the Camon 17 into the smartphone market with a grand launch.

 

The launch event attendees were treated to a stunning documentary which highlights and discusses subjects surrounding the rise in the art of selfie taking with an assurance that indeed TECNO CAMON 17 is all out to fulfil the needs of the young generation, both socially and emotionally.

 

The documentary, titled “Rise of The Selfie” dives into the selfie’s history and why it has become such an essential feature of the current generation. 

 

The brand says the theme of the documentary aligns with a cause the TECNO brand has been championing for a while now which is essentially that the smartphone is not so much about the brand as it is about the consumer himself.

 

It says it is out to enable individuals to further express their unique selves and aims to be the smarphone  brand for users who are always “young at heart” and challenge themselves for new things.

 

The documentary outlines the way of looking at the future predicting that selfies will be an important medium of self-expression, as gleaned from how the young ‘digital native’ generation, not just for individuals but also groups, whether online or in person. 

 

The film feature experts Thomas Curran, Professor of Psychology, Eugenie Shinkle, Reader in Photography and Lucy Hedges, Tech Journalist in Photography, to share their valuable insights. They introduced the audience to the less heard beginnings of the selfie. 

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The brand says the launch of the TECNO CAMON 17 into the smartphone market is coming at a perfect time when users want more from their selfies and appreciate a smartphone that comes with high-quality camera and enables them capture unique selfies with.

 

The brand says the Camon series has simplified the art of capturing photos with an ease for the user. It says not only will the user loved ones be able to enjoy life-like photos, the FHD screen of teh TECNO CAMON 17 is extremely clear thus giving out providing users and incomparable clarity when chatting over video calls.

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